A new future for bricks and mortar
News
20 Jan
2021

A new future for bricks and mortar

Authored by David Morton, Sales and Solutions Director at Arvato CRM Solutions UK. The huge surge in digital sales and engagement that brands have adapted to will be no temporary shift. There is much discourse around the negative impact on physical retail and the future of the high street. But rather than a demise into irrelevancy, bricks and mortar stores will continue to play a vital, yet different role in the drive towards experiential retail.

20 Jan
2021

Three reasons the contact centre remains crucial to the retail customer experience

Authored by David Morton, Sales and Solutions Director at Arvato CRM Solutions UK. As consumers increasingly choose to engage with brands through digital platforms, the retail customer experience needs to adapt accordingly. Channels will need to be optimised to deliver proactive, next best action, insight-driven solutions, helping to drive sales as well as reacting to customer enquiries. There are three specific areas where the contact centre will need to focus in order to deliver an effective, highly personalised retail customer experience.

17 Dec
2020

Arvato’s Shared Service Centre wins top industry award

Our Shared Service Centre in Swansea has won the accolade of ‘Shared Service Centre of the Year’ at the coveted 2020 Welsh Contact Centre Awards, after being shortlisted for four categories. This follows a year of high performance, securing a significant contract extension and achieving industry-leading technology and customer service accreditations.