How the UK’s top multichannel retailers are investing to win consumer spend
As the UK stares into the jaws of the deepest recession on record, we’ve partnered with Retail Week to speak to the directors behind five established multichannel retail brands to look beyond the pandemic and tackle the big questions about the future consumer.
This report uncovers:
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The quintet also gave their take on what the future face of customer experience could look like – from the role of customer service agents in stores and contact centres working in tandem to the complementary role automation could come to have.
Ahmed Aboukar
Business Development
Arvato CRM Solutions
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