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a new age of customer service: arvato commentary in The Times supplement

Saturday, November 5, 2011

Mark Brown, Managing Director, Contact Centres & Loyalty talks about the changing role of contact centres. His commentary was featured in a Top 50 Call Centre Supplement in The Times.

"...efficiency isn't everything. A passion for the brand also matters. So we're seeing companies allowing agents time away from the phones to experience the brand..."

To see the full supplement, click here.